Airbnb received a lot of flak last week when they unveiled their new branding direction. First things first, the logo resembles naughty things. Boobs, vaginas, butts – twitter was working overdrive pointing out what it looks like.
German designer Erik Spiekermann noticed it looked awfully similar to Automation Anywhere’s logo.
Somebody didn’t do their homework. Existing logo top, new logo bottom: @Airbnb pic.twitter.com/bBJ9Os6K5J
— erik spiekermann (@espiekermann) July 16, 2014
The word is, Automation Anywhere is allowing Airbnb to continue with the logo while AA finds a new one. I’m sure money changed hands.
Anyway, this made me think of other companies with remarkably similar logos, so I present to you more similar logos!
Bentley / Mini
Chanel / Gucci
LA Lakers / LA Clippers
Motorola / Marmot
Logos via Whatculture
“Tell yourself at every step in the design process that someone has undoubtedly already thought of this and what can you do to really set it apart. In design, and particularly logo design, the pessimistic axiom that “everything has already been done” is becoming more and more true, and it is only the virtuous designer who can continue to stand out in a sea of sameness.”